The power of brands – impressively demonstrated using digital media


For its first digital partner summit, the Licensing Department of broadcasting company SUPER RTL invited its participants to embark on a fabulous journey through the world of brands. Celebrity TV moderator Vanessa Meisinger guided the audience through this highly entertaining and exciting live event

The event spectacularly highlighted both the existing brand portfolio and the latest, most exciting brand achievements, to the amazement and delight of the viewers. Live talks, interaction, trailers and presentations, a keynote address and humorous interludes generated an enormously powerful dynamic that kept the hundreds of viewers on the edge of their seats from start to finish. 

The joint work on the optimum sequence and structure of the contents paid off big-time: the subsequent feedback was overwhelming. We are extremely pleased for our new client SUPER RTL with the success of its first streaming event, which was realised in our studios.

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